| Titel | The EnvironMental Issue |
| Brief | As world leaders gather at the COP26 summit, one important item was missing the agenda. The effects of climate change on brain health. According to research, global temperatures could have a direct effect on a range of neurological conditions, such as epilepsy, stroke and others. UCB Pharma alongside EPICC (Epilepsy Climate Change) decided to create news about it during the COP26. We created a one-off ‘living’ newspaper bringing together the leading voices in the field, making the EnvironMental Issue the first newspaper to clean the air and help people with neurological conditions. It was produced using algae ink that reduces CO2 from the atmosphere, printed on recycled fiber and manufactured using wind power, removing the equivalent of 15 tonnes of C02 from the atmosphere. Because of the EnvironMental Issue Boris Johnson committed to invest more funds to research. He made his promise on live TV. |
| Agentur | McCann Health |
| Kampagne | The EnvironMental Issue |
| Werbende | EpiCC/Epilepsy Society |
| Marke | EpiCC/Epilepsy Society |
Wollen Sie alle Credits sehen? dieser Beitrag ist nur für Abonnenten sichtbar
Abonnieren
Bereits Mitglied? Log In
| |
| Posted | November 2022 |
| Geschäftsbereich | Nur für Abonnenten |
| Story | Nur für Abonnenten |
| Medientyp | Case Study |
| Entrant Company and Lead Creative Agency | M...nn H...th L....n, .n ..G H...th C....ny Nur für Abonnenten |
| Creative Agency | M...nn H...th ..w J....y, .n ..G H...th C....ny Nur für Abonnenten |
| Creative Agency | M...nn H...th ..w Y..k .n ..G H...th C....ny Nur für Abonnenten |
| PR Agency | Persua.............ications Nur für Abonnenten |
| PR Agency | ..e C...s Ad.....y Nur für Abonnenten |
| Client | ..B P...ma Nur für Abonnenten |
| Charity | E...C Nur für Abonnenten |
| CCO, McCann Health Global | M..t Ea.....d Nur für Abonnenten |
| CCO, McCann Health New Jersey, an IPG Health Co | B...o A...r Nur für Abonnenten |
| ECD, McCann Health London, an IPG Health Company | ..y S....r Nur für Abonnenten |
| CD, McCann Health London, an IPG Health Company | E....do Bo.....i Nur für Abonnenten |
| Design Director, McCann Health London | A....ny Bo....n Nur für Abonnenten |
| Managing Partner, McCann Health London | L..y Mo.... Nur für Abonnenten |
| Head Integrated Production, McCann Health NJ | ..m W... Nur für Abonnenten |
| Senior Integrated Producer, McCann Health NJ | R..d Th.... Nur für Abonnenten |
| Designer, McCann Health London, an IPG Health Co. | P....ne Al.... Nur für Abonnenten |
| Account Director, McCann Health London, an IPG Hea | J...my O�.....en Nur für Abonnenten |
| Senior Business Coordinator, McCann Health London | L..a Di..... Nur für Abonnenten |
| Producer, McCann Health London, an IPG Health Co. | R..a Ju.....r Nur für Abonnenten |
| Public Relations Coordination, Persuasion Comms | L....te N....r Nur für Abonnenten |
| Public Relations Coordination, The Comms Advisory | L...se Ri.....e Nur für Abonnenten |
| Senior Copywriter, McCann Health London | �...ucas G....ti Nur für Abonnenten |
| Senior Art Director, McCann Health London | G...n T...ey Nur für Abonnenten |
| EVP Executive Creative Director, McCann Health NY | ..m J...s Nur für Abonnenten |
| Associate Creative Director, Art -McCann Health NY | L..s A...ta Nur für Abonnenten |
| Associate Creative Director, Copy McCann Health NY | V...or B...o Nur für Abonnenten |
| Art Supervisor - McCann Health NY | H....er C...g Nur für Abonnenten |
| Copy Supervisor - McCann Health NY | S...ey O...ad Nur für Abonnenten |
Ähnliche Werbungen
Job Board
Andere Werbungen dieser Kampagne
Neueste Werbungen
