Proscenium announced today that Founder and Managing Partner, Mark Shearon, will be leading an industry panel at this year’s SXSW. Titled “Why Live Events in a Digital Age?” Shearon will moderate a panel of distinguished senior event executives- Rick Clark, Event Manager, JetBlue, Jacqueline Leahy, Dir, Internal Corporate Communications & Stakeholder Engagement, HEINEKEN, and Katrina Kent, Director, The Event Group, TD Ameritrade - some of the world’s most impactful brands.
Shearon commented: “As the world becomes more and more digital, live events become MORE important for brands, not less. We want to explore how to make live events successful, and how to increase commitment from audiences.”
This boutique agency with broad reach is excited to bring this engaging and thought-provoking discussion to the SXSW audience.
For more information please contact Bethany Potter at 917-791-5732
bpotter@proscenium.com
About Proscenium
Proscenium delivers live events for employee, business and consumer audiences of all sizes. Specializing in sales meetings, product launches, employee engagement, media events, consumer experiences, and training programs, our overall goal is to inspire commitment and drive performance for clients, their brands and their audiences.
Proscenium is honored to be have been on Event Marketer’s IT List every year of our existence. We have won multiple EX awards over the past few years, and have been named one of the Best Places to Work In Events.
