| Titel | The Girl Effect |
| Agentur | Wieden + Kennedy |
| Kampagne | The Girl Effect |
| Werbende | Nike |
| Marke | Nike Foundation |
| Posted | JunI 2008 |
| Geschäftsbereich | Karitative, Ehrenamtliche Organisationen |
| Problem | Develop communication to amplify and reframe the issue of girls in the developing world, and create a platform for ongoing communication around the new partnership of NOVO foundation and the Nike Foundation. |
| Medientyp | Internetseiten |
| Mehr Informationen | www.thegirleffect.org |
| Produktionsfirma | Curious Pictures |
| Audio-Postproduktion | Elias Arts |
| Post-Produktion | Joint Editorial House |
| Executive Creative Director | Jelly Helm |
| Executive Creative Director | Steve Luker |
| Creative Director | Tyler Whisnand |
| Texter | Jessica Vacek |
| Art Director | Julia Blackburn |