| Titel | A Closer Look |
| Agentur | Dailey & Associates |
| Kampagne | A Closer Look |
| Werbende | Weyerhaeuser |
| Marke | Weyerhaeuser |
| Posted | April 2006 |
| Produkt | paper company |
| Geschäftsbereich | Land- und Forstwirtschaft, Viehzucht, Fischerei |
| Story | Dailey Updates Weyerhaeuser Campaign, With A52 and Black Market Music Dailey & Associates in LA is developing a new look for Weyerhaeuser. For five years, they have been using brush stroke paintings of forest scenes painted by Ning Yeh, shot by Irv Blitz, accompanied by ambient sessions from Black Market Music. This year they're beginning a transition, employing the techniques created by A52. These techniques help the viewer actually enter the forest. And to further enhance the effect, Black Market Music employed a drone on detuned violins that is colored with flute and banjo throughout the commercial. |
| Medientyp | Fernsehen |
| Länge | |
| Markt | Kanada, Vereinigte Staaten von Amerika |
| Spezialeffekte | A52 Visual Effects |
| Regisseur | Patrick Murphy |
| Direktor Fotografie | Dan Mindel |
| Executive Producer | Mark Tobin |
| Produzent | Ron Cosentino |
| Creative Director | Bill Waldner |
| Texter | Bill Waldner |
| Creative Director | Mark Rouse |
| Art Director | Mark Rouse |
| Agency Executive Producer | Joe Stanley |
| Agency Producer | Carole Ferrari |
| Redaktionsbüro | Rock Paper Scissors |
| Aufnahmestudio | Eleven Sound |
| Produktionsfirma | Black Market Music |
| Tonstudio | Black Market Music |