| Titel | Great Expectations |
| Agentur | Wieden + Kennedy |
| Kampagne | Great Expectations |
| Werbende | Nike |
| Marke | Nike Golf |
| Posted | JunI 2007 |
| Geschäftsbereich | Freizeit- und Sportausrüstung |
| Story | We see workers at the Nike Golf Ft. Worth plant making and testing a set of golf clubs. It is then revealed that the clubs are very small and the bag says, Baby Woods. We then see the clubs delivered to Tiger Woods and the super Happy Fathers Day. |
| Problem | Create a brand moment around the US Open and Fathers Day with Tiger Woods. |
| Medientyp | Fernsehen |
| Länge | |
| Post-Produktion | Joint Editorial House |
| Creative Director | Hal Curtis |
| Texter | Eric Samsel |
| Art Director | James Mosslander |
| Etatdirektor | Matthew Hernholm |
| Agency Producer | Jennifer Fiske |
| Agency Executive Producer | Ben Grylewicz |
| Produktionsfirma | Moxie Pictures |