Titel | Tennis Ball |
Agentur | WCRS |
Kampagne | Tennis Ball |
Werbende | BMW |
Marke | BMW |
Posted | März 2000 |
Geschäftsbereich | Autos |
Slogan | The Ultimate Driving Machine |
Story | A tennis ball is thrown into the air, as it starts to fall, a tennis racket hits it. We follow the ball as it sweeps round towards us. On reaching the centre of the screen it dissolves through to become the rear wheel of a BMW M Coupé which then powers off. A voice over says that the best way to deliver power is from behind, thats why all BMWs have rear-wheel-drive |
Medientyp | Fernsehen |
Länge | |
Markt | Großbritannien |
Produktionsfirma | Ridley Scott Creative Group |
Creative Director | Leon Jaume |
Stellvertretender Creative Director | Rooney Carruthers |
Texter | Rooney Carruthers |
Art Director | Rooney Carruthers |
Agency Producer | Richard Firminger |
Regisseur | Adrian Moat |