| Titel | Absolut Comeback / Absolut Recycled |
| Brief | To dramatise that Absolut uses as much recycled glass as possible, the designers smashed Absolut bottles and used the shards to create the mould for a new, "recycled" bottle. |
| Kampagne | Absolut Comeback / Absolut Recycled |
| Werbende | The Absolut Company |
| Marke | Absolut Comeback / Absolut Recycled |
| Posted | November 2019 |
| Geschäftsbereich | Whisky, Gin, Wodka |
| Story | A limited edition bottle, however made in millions, designed to communicate that Absolut uses recycled glass when producing their bottles. |
| Medientyp | Verpackungsdesign |
| Chief Creative Officer | Mårten Knutsson |
| Executive Creative Director | John Lagerqvist |
| Designer/Art Director | Fredrik Lindquist |
| Etatdirektor | Johan Lundgren |
| Kundenbetreuer | Sara Kindbom |
| Strategy Director | Annika Rehn Frobell |
| Senior Brand Manager | Isabel Erlingson |
| Global Brand Manager | Galya Korukhchyan |
| Manager Product Development | Carl Mark |
| Senior Global Marketing Manager | Elin Furelid |
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