| Titel | Victory fridge |
| Agentur | 3PM |
| Kampagne | Victory fridge |
| Werbende | ABInbev / Grupo Modelo |
| Marke | Bud Light |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2018 / 8 |
| Geschäftsbereich | Bier, Cidre |
| Story | The Cleveland Browns’ win-less 2017 NFL season was one of the most disheartening in football history. But fans remained loyal. Bud Light, the NFL’s official beer sponsor, wanted to honor the team's supporters and give fans a celebration to remember if the Browns finally won. Enter Victory Fridges. The refrigerators were installed in bars, stocked with limited edition Bud Lights, and sealed with WiFi connected locks When the Browns finally won, all the fridges simultaneously unlocked, sharing thousands of celebratory Bud Lights with fans. |
| Medientyp | Public Relations |
| Länge | |
| EVP | Brian Williams |
| Vice President (VP) | Josh Green |
| Vice President (VP) | Jessica Brigandi |
| Senior Manager | Anaisabel Garcia |
| Creative Director | Jason Bellinger |
| Senior Associate | Marisa Molbogot |
| Junior Associate | Kerry Anna Lemasters |
| Associate | Emily Rodriguez |
| Director, Marketing Communications and Media | Miles Ritenour |
| Partnerships Director | Ben Martinez |
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