Creative Strategist / CSR / Cause Marketing Director
at
Glyph NYC
Global, Argentinien
| Titel | There is no smoker without a light |
| Agentur | Advertisers Without Borders |
| Kampagne | Don´t light up Cruzade |
| Werbende | AWB |
| Marke | AWB |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2010 / 10 |
| Geschäftsbereich | Rotes Kreuz, öffentliche Beratungsstellen (Drogen/Alkoholismus/Rauchen/Aids) |
| Story | Jackie Chan says “Five millon people die because of the cigarette every year. I invite you to join the crusade Don´t light up”. “When a loved one lights a cigarette, stop him "There is no smoker without a light" We invite you to join the crusade Don´t light up”. When a loved one lights a cigarette, stop him |
| Problem | Five millon people die because of the cigarette every year. |
| Ergebnis | |
| Medientyp | Internet-Film |
| Soundtrack | LaPirada.com |
| Regie | Willie Chan |
| Produktionsfirma | Willie Chan |
| Post-Produktion | Pulloverpost |
| Musik/Ton | La Pirada |
| Produktion | Juan Carlos Varela |
| Executive Creative Director | Guillermo Caro |
| Schauspieler | Jackie Chan |
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