| Titel | Signs |
| Agentur | JWT Atlanta |
| Kampagne | Signs |
| Werbende | Atlanta Union Mission |
| Marke | Altanta Union Mission |
| Posted | Mai 2005 |
| Produkt | Homeless Shelter |
| Geschäftsbereich | Dienste an Privatperson |
| Slogan | If there's a cure for homelessness, this is it. |
| Story | Actual former homeless people, carrying signs of success vs. signs of poverty. |
| Philosophie | Take the cardboard signs of homeless people, and turn them into positive messages. |
| Problem | Increase awareness of homelessness, and a unique solution for it. |
| Ergebnis | Donations to the Atlanta Union Mission have increased by over 25%. |
| Medientyp | Fernsehen & Kino |
| Länge | |
| Markt | Vereinigte Staaten von Amerika |
| Art Director | Jay Blizzard |
| Other | Shaun Campbell |
| Regisseur | Sam Crawford |
| Other | Colleen Kilduff |
| Account Executive | Kyle Lusk |
| Other | George Medland |
| Executive Creative Director | Scott Nelson |
| Texter | Dave Perks |
| Creative Director | Monty Wyne |
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