| Titel | Printemps - Think White |
| Titel (Originalsprache) | Printemps - Think White |
| Agentur | Nouvel Eldorado |
| Kampagne | Campaign 1999 - PPR |
| Werbende | Printemps |
| Marke | Printemps |
| Posted | September 2000 |
| Geschäftsbereich | Kaufhäuser, Supermärkte |
| Story | Portraits of vibrant women with whom female consumers can identify. |
| Philosophie | Living portraits of women. |
| Philosophie (Originalsprache) | Portraits vivants de femmes |
| Problem | Promote Printemps as the department store of choice for women. |
| Problem (Originalsprache) | Promouvoir le Printemps comme un grand magasin de choix pour les femmes. |
| Medientyp | Presse & Publikationen |
| Creative Director | Antoine Choque |
| Texter | Liliane Fontaine |
| Art Director | Céline Laffray |
| Fotograf | Eric Traore |
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