Neil Shapiro
Group Creative Director at @radical.media
Santa Monica , Vereinigte Staaten von Amerika
TitelMilk West - Snack Time
Agentur
Kampagne Snack Time
Werbende Milk West
Marke Milk
Datum der ersten Ausstrahlung/Veröffentlichung
Philosophie Advertising to teenagers can be tricky. They spend most of their time online and they hate being forced to watch ads. So, instead of forcing them to watch an ad about milk we decided to create something they’d want to watch. Snack Time is a web series with no traditional branding or call to action. However, every episode centers around milk and the snacks that go best with it. The perfect thing for teens to enjoy in their downtime when they’re relaxing, and probably thinking about having a snack. 
Medientyp Case Study
Länge
Medien (Agentur)
Strategieplaner
Stellvertretender Creative Director
Texter
Executive Creative Director
Direktor Kundenservice
Etatdirektor
Creative Director
Art Director
Executive Creative Director
Agency Producer
Account Executive
Strategieplaner
Social Media Strategie
Social Media Strategie
Medien (Agentur)
Tonstudio
Stimme
Stimme
Stimme
Stimme
Stimme
Stimme
Animation
Animation
Animation
Animation
Animation
Animation
Audio
Image Design

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