Dodge - "Asphalt Party"

GSD&M

GSD&M Austin, Vereinigte Staaten von Amerika

18522

Marke: Dodge
Länder: Vereinigte Staaten von Amerika

Werbende: Fiat Chrysler Automobiles

Titel	Asphalt Party
Agentur	GSD&M
Kampagne	Asphalt Party
Werbende	Fiat Chrysler Automobiles
Marke	Dodge
Datum der ersten Ausstrahlung/Veröffentlichung	2018 / 7
Geschäftsbereich	Autos
Slogan	Domestic. Not domesticated
Philosophie	This week, American automotive manufacturer, Dodge, launches tongue-in-cheek commercials for Shark Week which proves that, sometimes, it’s best to stick to the streets. Created by GSD&M, Asphalt Party sees people bringing the beach to their Dodge and it’s surprising what they can recreate on the pavement. Directed by Jason Woliner, the spot opens on a guy jet skiing as close to open water as he can get, a portable swimming pool in a sunny parking lot. A little girl builds debris castles, while a snorkeler splashes about in a baby pool. Couples sunbathe on the blacktop between different Dodge models and one guy is even getting ready to launch his parasail with his muscle car – ‘probably not a good idea Dave!’ Full service, Austin-based post production company, TBD Post, was brought on board to edit, colour grade and sound design the spots. Asphalt Party will run on TV and online channels for the entirety of Shark Week.
Medientyp	Fernsehen
Länge	30 seconds
Group Creative Director	Tim Eger
Art Director	Tim Eger
Group Creative Director	Tom Hamling
Writer	Tom Hamling
Stellvertretender Creative Director	Greg Wyatt
Art Director	Greg Wyatt
Stellvertretender Creative Director	Barrett Michael
Texter	Barrett Michael
Art Director	AK Sanford
Texter	Mariah Kline
Agency Producer	Dylan Heimbrock
Post Production House	TBD Post
Editor	Andrea Mendoza
Kolorist	Brandon Thomas
Sound Mixer	Dusty Albertz
Online Artist	Dennis Valk
VFX	Chimney LA