Gift of Life Marrow Registry - "Gift of Life"

DDB New York

DDB New York New York, Vereinigte Staaten von Amerika

1656

Diese Werbung ist Teil der Kollektion ACT Responsable

Marke: Gift of Life Marrow Registry
Länder: Vereinigte Staaten von Amerika

Werbende: Gift of Life Marrow Registry

Titel	Gift of Life
Agentur	DDB New York
Kampagne	Save Someone
Werbende	Gift of Life Marrow Registry
Marke	Gift of Life Marrow Registry
Datum der ersten Ausstrahlung/Veröffentlichung	2023 / 5
Geschäftsbereich	Gemeinnützige Organisationen
Story	Gift of Life Marrow Registry is on a mission to save the lives of people battling blood cancer. They facilitate blood stem cell and bone marrow transplants between donors and recipients, which requires a near perfect genetic match. But, the odds of finding that match are slim. Seventy percent of patients do not have a related match and must search the worldwide registry for a volunteer donor.
Philosophie	The Save Someone campaign was designed to celebrate those perfect pairings and raise awareness about Gift of Life’s marrow registry.
Medientyp	Presse & Publikationen
Chief Strategy and Operations Officer	Marti Freund
Marketing Director	Vanessa Gallegos
Projektmanager	Amy Glanzman
Chief Creative Officer	Mat Bisher
Executive Creative Director	Jason Ashlock
Executive Creative Director	Paulo Junger
Creative Director	Vinicius Fernandez
Creative Director	Mussashi Shintaku
President	Darla Price
Geschäftsführer	Alan Perlman
Head of Operations	Amanda Maniscalco
Projektmanager	Georgina MacDonald
Produktionsleitung	Teri Altman
Produzent	Maya McGauley
Integrated Senior Producer	Deirdre O’Sullivan
Executive Digital Producer	Omkar Palekar
Director of Business Affairs	Susan Watts
Produktionsfirma	Unsaid Studio
Regisseur	Doug Bello
Executive Creative Director	Tom Alex Buch
Executive Producer	Keka Petrich
Image Design	Pablo Porto
CG Modeler	Luciano Nader
Produzent	Marina Parreira