| Titel | Planning to make a plan, is not a plan |
| Agentur | The Campaign Palace |
| Kampagne | Planning to make a plan, is not a plan |
| Werbende | NSW Rural Fire Service |
| Marke | NSW Rural Fire Service |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2013 |
| Geschäftsbereich | Karitative, Ehrenamtliche Organisationen |
| Slogan | Planning to make a plan, is not a plan- Couch |
| Story | Australia is prone to some of the most devastating bush fires in history. But after two wet seasons in rural NSW, what fire fighters feared more than the driest summer in decades was in fact 'apathy'. People needed to know how to protect themselves more than ever preceding the summer of 2013 by downloading a bush fire survival plan immediately. |
| Medientyp | Fernsehen & Kino |
| Länge | |
| Chief Creative Officer | Reed Collins |
| Art Director | John Koay |
| Texter | Karl Fleet |
| Texter | Reed Collins |
| Designer | Helen Sham |
| Produzent | Vicky Rhedey |
| Direktor Strategische Planung | Karen Dwyer |
| Group Account Director | Toby McKinnon |
| Etatdirektor | Sari De |
| Etatdirektor | Holly Lucas |
| Produktionsfirma | Plaza Films |
| Regisseur | Dave Klaiber |
| Produzent | Rach Paget |
| Casting | Toni Higginbotham |
| Direktor Fotografie | Daniel Ardilley |
| Cutter | Danny Tait |
| Post-Produktion | Heckler |
| Ton | Nylon - Simon Lister |
Mehr Projekte
ALLE SEHENThe Boxer
- MARKE:
- Colgate
- AGENTUR:
- Soho Square
OOHA OOHA OOHA
- MARKE:
- OOHA
- AGENTUR:
- Ogilvy Singapore
Social Undistancing (Board)
- MARKE:
- CloseUp
- AGENTUR:
- Ogilvy Singapore
Open All Ages (Board)
- MARKE:
- Municipality of Shanghai
- AGENTUR:
- Ogilvy China
Undercover
- MARKE:
- Women Helping Women Asia
- AGENTUR:
- Ogilvy Hong Kong
Lounge
- MARKE:
- Biosol
- AGENTUR:
- Ogilvy & Mather Advertising
Dining Room
- MARKE:
- Biosol
- AGENTUR:
- Ogilvy & Mather Advertising
Bedroom
- MARKE:
- Biosol
- AGENTUR:
- Ogilvy & Mather Advertising