Gina Pagano
Executive Producer at MacKenzie Cutler
New York, Vereinigte Staaten von Amerika
TitelTrumpeter
Agentur
Kampagne Rio das Ostras Jazz & BLues Festival 2015
Werbende City of Rio das Ostras
Marke Rio das Ostras Jazz & Blues Festival
Datum der ersten Ausstrahlung/Veröffentlichung 2015 / 7
Geschäftsbereich Andere
Story Appointed by critics as one of the best festivals of its kind in the world, Rio das Ostras Jazz & Blues Festival is an event that is part of the official calendar of the State of Rio de Janeiro, in Brazil.
The festival features a selection of the best musicians and performers of our time, which are in stage mounted outdoors, with free concerts.
Responsible for the festival's communication, Publika7 created the campaign "The best in the world the best of Brazil", highlighting illustrations inspired by icons such as Louis Armstrong, Bebo Valdes and Ron Carter.
In parts, the challenge was to maintain the "noir" genre characteristic of communication in a modern language that rescues the relaxed atmosphere of the city in the State of the coast of Rio de Janeiro.
The campaign included print media pieces, TV, radio, outdoor advertising panels, internet, all the visual identity of the event and even application available for iOS and Android. 
Philosophie "The best in the world the best of Brazil"
 
Medientyp Zeitungsanzeige
Assistant Account Executive
Art Director
Art Director
Art Supervisor
Kundenbetreuer
Illustration
Medien (Agentur)
Creative Director
Texter

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