Titel | Paper Liberation |
Agentur |
BBH
|
Kampagne |
Paper Liberation
|
Werbende |
Audi
|
Marke |
Audi
|
Datum der ersten Ausstrahlung/Veröffentlichung |
2010 / 11
|
Produkt |
A7
|
Geschäftsbereich | Autos
|
Slogan | The Audi A7 Sportback. Nothing Original |
Story | We see blank sheets of paper floating playfully in the sky. At first just a few, then more and more until the whole sky is a sea of paper. Slowly, as they fall to earth we see them form a huge paper pile in which the shape of the Audi A7 Sportback is describerd in perfect detail. A voiceover explains: "Nothing is more liberating than a blank piece of paper. It's the chance to create something original". |
Medientyp |
Fernsehen
|
Markt | Vereinigte Staaten von Amerika, Österreich, Deutschland |
Redaktionsbüro |
Final Cut
|
Werbeleiter |
Lothar Korn
|
Werbeleiter |
Michael Finke
|
Creative Director |
Nick Kidney
|
Creative Director |
Kevin Stark
|
Creative Teammitglied |
Rich McCracken
|
Creative Teammitglied |
Andy Clough
|
Produzent |
Ben Davies
|
Regisseur |
Nicolai Fuglsig
|
Produzent |
Suza Horvat
|
Produktionsfirma |
Morton Jankel Zander (MJZ)
|
Ton |
Wave Studio
|
Post-Produktion |
The Mill London
|