Executive Creative Director
at
TBWA\Manchester
Huntington Beach, Vereinigte Staaten von Amerika
| Titel | Prostate Cancer-2 |
| Agentur | TBWA\Manchester |
| Kampagne | The Other Prostate Check |
| Werbende | Prost8 |
| Marke | Prost8 |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2024 / 3 |
| Geschäftsbereich | Karitative, Ehrenamtliche Organisationen |
| Story | 12,000 people every year in the UK die from a treatable illness. Prostate Cancer. One of the main reasons is that men often avoid the test, thinking it involves a finger up their backside. But it doesn’t anymore. There’s an alternative – a simple blood test taken from the arm. Because knowing this can be the difference between life and death, Prost8 wanted to make as many men aware as possible. So, for Prostate Cancer Awareness Month, we showed the misconception in a visual way, encouraging men to see prostate tests differently. |
| Medientyp | Außenwerbung |
| Art Director | Tom Holmes |
| Texter | Glenn Scholefield |
| Executive Creative Director | Gary Fawcett |
| Executive Creative Director | Lisa Nichols |
| Fotograf | Taylor Ortega |
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