| Titel | Adi Dassler (60 sec.) |
| Agentur | 180 Amsterdam |
| Kampagne | Adi Dassler Adidas Originals |
| Werbende | adidas |
| Marke | adidas Originals |
| Posted | Februar 2008 |
| Geschäftsbereich | Mode, Kleidung & Schuhe |
| Story | As a tribute to Adi Dassler's innovative nature, the film tells Adi's story in a suitably original way. The entire consumer experience is a 1:3 recreation of Adi Dassler's actual 1920 workshop. Shoes, trophies and the man himself are handmade in miniature and then brought to lige in using stop frame animation. |
| Philosophie | Everyone has heard od adidas. Very few people have heard of Adi Dassler. Not many people know it, but adidas is a shortened version of his name. This cross channel campaign takes the Originals brand right back to its roots. The idea of bringing life to Adi's workshop for the adidas originals brand is tailor made for its primary media use online. |
| Medientyp | Internet-Film |
| Länge | |
| Markt | Europe |
| Produktionsfirma | Stink Films |
| Post-Produktion | Glassworks |
| Aufnahmestudio | Grand Central Recording Studios |
| Werbeleiter | Hermann Deininger |
| Werbeleiter | Nicole Vollebregt |
| Werbeleiter | Tara Moss |
| Werbeleiter | Tom Ramsden |
| Werbeleiter | Jon Wexler |
| Werbeleiter | Jess Weinstein |
| Werbeleiter | Lyndon Lawrence |
| Executive Creative Director | Richard Bullock |
| Executive Creative Director | Andy Fackrell |
| Art Director | Samuel Coleman |
| Texter | Samuel Coleman |
| Art Director | Dario Nucci |
| Texter | Dario Nucci |
| Texter | Richard Bullock |
| Planner | Alison Stewart |
| Etatdirektor | Mark Schermers |
| Kundenbetreuer | Kyle Marquis |
| Agency Producer | Cat Reynolds |
| Regisseur | Martin Krejci |
| Executive Producer | Daniel Bergman |
| Agency Executive Producer | Cedric Gairard |
| Produzent | Molly Pope |
| Direktor Fotografie | Stepan Kucera |
| Produktionsdesigner | Marketa Korinkova |
| Redaktionsbüro | Robota |
| Cutter | Filip Malasek |
| Kolorist | Seamus O'Kane |
| Flame Artist | Duncan Horn |
| Animation | Michal Podhradsky |
| Musik | Agoraphone Music Direction |
| Musik | Sound Square |
| Komponist | Xavier Mosley |
| Komponist | Viktor Erkt |
| Tonstudio | Raja Seghal |
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Adi Dassler (180 sec.)
- MARKE:
- adidas Originals
- AGENTUR:
- 180 Amsterdam