| Titel | Universal Typeface |
| Agentur | DDB Tribal |
| Kampagne | Universal Typeface |
| Werbende | Bic |
| Marke | Bic |
| Posted | JunI 2014 |
| Geschäftsbereich | Andere |
| Slogan | The Universal Handwriting Enabled by the Universal Pen |
| Medientyp | Case Study |
| Länge | |
| Chief Creative Officer | Eric Schoeffler |
| Executive Creative Director | Dennis May |
| Creative Director | Jan Propach |
| Texter | Tobias Hecking |
| Art Director | Dominika Zajac |
| Art Director | Fabian Jung |
| Art Director | Christian Bueltmann |
| Produktionsfirma | MediaMonks BV |
| Projektmanager | Sönke Brunsv |
| Executive Producer | Joris Pol |
| Animation | Maxwell Reed |
| Texter | Matthew Elworthy |
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