| Titel | Bull |
| Agentur | George Patterson Y&R |
| Kampagne | Bull - AFL |
| Werbende | Australian Football League |
| Marke | AFL |
| Posted | Juli 2009 |
| Geschäftsbereich | Sportmannschaft, Sportereignisse |
| Slogan | Running full speed into a brick wall once isn't very pleasant. How about running into a brick wall 70 plus times in each game? Without padding? In a league of its own. |
| Medientyp | Presse & Publikationen |
| Markt | Australien |
| Creative Director | Ben Coulsen |
| Art Director | Frank Muller |
| Texter | Katie Britton |
| Fotograf | Christopher Tovo |
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