| Titel | Elevator |
| Agentur | BBDO Canada |
| Kampagne | Elevator |
| Werbende | PepsiCo Inc. |
| Marke | Frito-Lay |
| Posted | März 2010 |
| Produkt | Lay's |
| Geschäftsbereich | Chips |
| Slogan | SIMPLE MADE. SIMPLE GOOD. |
| Medientyp | Fernsehen |
| Produktionsfirma | Sons & Daughters |
| Executive Creative Director | Ian MacKellar |
| Creative Director | Peter Ignazi |
| Creative Director | Carlos Moreno |
| Art Director | Carlos Moreno |
| Texter | Peter Ignazi |
| Direktor Fotografie | Chris Mably |
| Direktor Fotografie | Johnny Cliff |
| Executive Producer | Dan Ford |
| Executive Producer | Liane Thomas |
| Agency Producer | Megan Flett |
| Kundenbetreuer | Charmaine Ho |
| Kundenbetreuer | Cheryl Gosling |
| Cutter | Gord Koch |
| Kolorierung | Notch |
| Tonstudio | Ricochet |
| Produzent Ton | Sonny Keyes |
| Audioingenieur | Sonny Keyes |
| Online Editor | Steve Coulter |
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