Titel | Sweat It Out |
Agentur | HeimatTBWA\ |
Kampagne | Schwitzt es raus |
Werbende | Hornbach. Bau- & Gartenmärkte |
Marke | Hornbach |
Datum der ersten Ausstrahlung/Veröffentlichung | 2018 / 3 |
Geschäftsbereich | Fachgeschäfte |
Story | In today's busy society, many burdens are impacting us: A screaming boss. Junk food from the microwave. The hours spent in front of screens. All these things are getting to us. All these things we want to get rid of. But there is hope:All these things will give way - to hard, physical work.It's scientifically proven that sweating flushes stress out of the human body. And there's nothing like physical labor to trigger that process. HORNBACH stylizes human sweat as a catharsis, as a deep cleanse from the inside and as a clean slate, triggered by vision and will. A tribute to liberation, only experienced by those who go beyond their limits.Whatever's bugging us:It will be history. Forgotten in effort. Forgiven in sweat.In HORNBACH's words: Sweat it out. |
Medientyp | Fernsehen |
Länge | |
Markt | Tschechien, Rumänien, Slowakei, Österreich, Luxemburg, Schweden, Schweiz |
Marketing Manager | Thomas Schnaitmann |
Chief Creative Officer | Guido Heffels |
Produktionsfirma | Czar.de (Berlin) |
Regisseur | Andreas Nilsson |
Direktor Fotografie | Lasse Frank |
Creative Director | Marlon Fischer |
Creative Director | Felix Pfannmüller |
Creative Director | Corbinian Hennies |
Texter | Teresa Guggenberger |
Art Director | Sascha Jörres |
Produktionsfirma | CZAR Film Berlin |
Produzent | Jan Fincke |
Agency Producer | Kerstin Heffels |
Chief Creative Officer | Matthias Storath |
Management Supervisor | Tim Holtkötter |
Management Supervisor | Philippe Brandt |
Kundenbetreuer | Franziska Lequen |
Kundenbetreuer | Kimberly Schwarck |
Kameramann | Lasse Frank |
Cutter | Ben McCambridge |
Redaktionsbüro | Cut and Run London |
Komponist | Matti Bye |
Visual Artist | Paul Schwabe |