McDonald’s Canada - "Grand Openings - McFlurry"

Cossette

Cossette Toronto, Kanada

2643

Marke: McDonald’s Canada
Länder: Kanada

Werbende: McDonald’s

Titel	Grand Openings - McFlurry
Agentur	Cossette
Kampagne	Grand Openings
Werbende	McDonald’s
Marke	McDonald’s Canada
Datum der ersten Ausstrahlung/Veröffentlichung	2021 / 11
Geschäftsbereich	Nahrungsmittel
Story	It’s long been in McDonald’s Canada’s DNA to deliver feel-good moments or a little “bubble of happiness” to its guests. Grand openings or new and reimagined restaurants provide unique opportunities for McDonald’s to create those moments. To mark these special occasions, Cossette created a series of visuals that embody the playful joy of celebrations. Each visual in the Grand Openings series is a playful representation of an iconic McDonald’s Canada menu item, including the classic Big Mac, Fries, the McFlurry, and the Egg McMuffin. Nine-foot-tall structures were erected using hundreds of balloons—the ultimate symbol of celebration.
Medientyp	Presse & Publikationen
Werbeleiter	Chuck Coolen
Werbeleiter	Cathy Begley
Werbeleiter	Mélissa Hains
Werbeleiter	Vilma Morlin
Werbeleiter	Jillian Pyper
Werbeleiter	Andréanne Gilbert
Chief Creative Officer	Peter Ignazi
Executive Creative Director	Louis-Philippe Tremblay
Creative Director	Anne-Claude Chénier
Creative Director	Barbara Jacques
Creative Director	Alex Gadoua
Art Director	Alexandre Jutras
Art Director	Fabrice Bouty
Texter	François Julien Rainville
Kundenbetreuer	Geoff Wilton
Kundenbetreuer	Vanessa Audigand
Kundenbetreuer	Natalie Azoulay
Kundenbetreuer	Philippine Chabran
Produktionsfirma	Consulat
Post-Produktion	Jonathan Kemp
Production Art Director	Maïlis Roy-Lessard