Heineken - "Introducing Subway Symphony"

Wieden + Kennedy

Wieden + Kennedy New York, Vereinigte Staaten von Amerika

11076

Marke: Heineken
Länder: Vereinigte Staaten von Amerika

Werbende: Heineken

Titel	Introducing Subway Symphony
Agentur	Wieden + Kennedy
Kampagne	Cities of the World
Werbende	Heineken
Marke	Heineken
Datum der ersten Ausstrahlung/Veröffentlichung	2015 / 6
Geschäftsbereich	Bier, Cidre
Story	Subway Symphony - turn New York subway turnstile beeps into music. Help James Murphy and Heineken to make it happen at SubwaySymphony.com. For nearly 20 years, LCD Soundsystem frontman James Murphy has dreamed of changing the harsh beeps of New York’s subway turnstiles into musical notes. Unfortunately, despite his best efforts, his idea has yet to get off the ground. But with the help of Heineken we are trying to make it happen. As part of our mission Heineken is creating the first live, brand-driven documentary that charts in real time, our journey to turn Subway Symphony from a pipe dream into reality. By the end of summer, we are hoping to have new turnstile notes installed in our first station! Follow James’ journey:SubwaySymphony.com Show your support by using #SubwaySymphony.
Medientyp	Außenwerbung
Länge	72 seconds
Mehr Informationen	www.subwaysymphony.com
Texter	Danny Gonzalez
Executive Creative Director	Susan Hoffman
Art Director	Zack Menna
Executive Creative Director	David Kolbusz
Art Director	Croix Gagnon
Creative Director	Eric Steele
Creative Director	Erik Norin
Art Director	David Suarez
Texter	Nathaniel Lawlor
Schauspieler	Fred Armisen
Texter	Maddison Bradley
Texter	Mike Vitiello
Art Director	Jon Robbins
Art Director	Cory Everett
Account Team	Patrick Cahill
Account Team	Jacqueline Ventura
Account Team	Syndey Lopes