Titel | Colour Rehab |
Agentur | Y&R Dubai |
Kampagne | Colour Rehab |
Werbende | Kassaa Group |
Marke | Colortek |
Datum der ersten Ausstrahlung/Veröffentlichung | 2018 / 3 |
Geschäftsbereich | Farben, Holzschützprodukte, Pinseln, Klebemittel |
Story | To demonstrate the power of colour, Colortek brought it to the grayest environment of all: prison. With the professional guidance of a colour therapist and the prison’s psychologist, we introduced colours into the lives of inmates. |
Medientyp | Case Study |
Länge | |
Markt | Libanon |
Chief Executive Officer (CEO) | George Barsoum |
Executive Creative Director | Kalpesh Patankar |
Texter | Elisa Binda |
Art Director | Fabio Tridenti |
Creative Director | Jihad Ramadan |
Regisseur | Toufic Traboulsi |
Produktionsleitung | Sam Eid |
Cutter | Prathyush Kumar |