Titel | A Day in the Live |
Agentur | Y&R London |
Kampagne | A Day in the Live |
Werbende | BBC |
Marke | BBC 5 Live |
Datum der ersten Ausstrahlung/Veröffentlichung | 2011 / 3 |
Geschäftsbereich | Fernseh- & Radioprogramme & Sender |
Philosophie | The new campaign aims to truly get under the skin of the station, and promote the network’s new positioning theme – "straight to the heart of things".A small and dedicated production team will be based in the station’s studios, capturing the best on-air moments as the day unfolds. A trail will then be filmed, edited, colour graded, sound edited, and aired the same evening. |
Medientyp | Fernsehen |
Markt | Großbritannien |
Ton | Ray Beckett |
Direktor Fotografie | Wojciech Szepel |
Regisseur | Dominic Savage |
Produktionsmanager | Paul Coward |
Agency Producer | Ella Littlewood |
Kundenbetreuer | Graham Smith |
Etatdirektor | David Pomfret |
Etat-Planer | Damian Mckeown |
Texter | Mike Boles |
Art Director | Jerry Hollens |
Executive Creative Director | Damon Collins |
Produktionsfirma | Red Bee Media Limited |