| Titel | Denim |
| Agentur | Publicis Sapient London |
| Kampagne | LYCRA® MOVES YOU™ |
| Werbende | INVISTA |
| Marke | Lycra® |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2014 / 9 |
| Geschäftsbereich | Textilien |
| Philosophie | The advertising is designed to engage emotionally with consumers by increasing awareness of the qualities LYCRA® offers as a fibre. Its ultimate aim is to force brand reappraisal and create desire for LYCRA® right along the entire value chain – fabric mills, garment brands, retailers and consumers. |
| Medientyp | Presse & Publikationen |
| Länge | |
| Soundtrack | Dance With Me |
| Fotograf | Rankin . |
| Creative Director | Justin Barnes |
| Etatdirektor | Mike Falconer |
| Etatdirektor | Naomi Hirst |
| Art Buyer | Sophie Hinds |
| Post-Produktion | Imaging Consultants |
| Post-Produktion | PICS Picture |
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