| Titel | Obsession |
| Agentur | Wieden + Kennedy |
| Kampagne | Cause It's Racing - ESPN |
| Werbende | ESPN, Inc. |
| Marke | ESPN |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2010 / 7 |
| Produkt | NASCAR: The Sprint Cup |
| Geschäftsbereich | Sportmannschaft, Sportereignisse |
| Slogan | 'Cause It's Racing |
| Story | This is the anthem, our tribute to the men of NASCAR and the terrifyingly impossible trials they lock horns with every day. To the uninitiated, it is an unprecedented look into the feral, dog-eat-dog world of racing. To the fans, Invincible is our way of honoring the time-old traditions that they respect and love. |
| Medientyp | Fernsehen |
| Länge | |
| Markt | Vereinigte Staaten von Amerika |
| Redaktionsbüro | Spot Welders |
| Spezialeffekte | The Mill New York |
| Executive Creative Director | Kevin Proudfoot |
| Executive Creative Director | Jerome Austria |
| Creative Director | Stuart Jennings |
| Regisseur | Rupert Sanders |
| Produktionsfirma | Morton Jankel Zander (MJZ) |
| Etatdirektor | Brandon Pracht |
| Account Executive | Francine Li |
| Agency Producer | Dan Blaney |
| Kundenbetreuer | Matthew Mauriello |
| Kundenbetreuer | Mark Williams |
| Redaktionsbüro | WORK, Inc. |
| Creative Director | Brandon Henderson |
| Tonstudio | Trinitite Studios |
| Produktionsfirma | Trinitite Studios |
| Art Director | Keiji Ando |
| Art Director | Phil Chang |
| Texter | Eric Collins |
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