| Titel | Nike Lab Holiday 04 |
| Agentur | R/GA |
| Kampagne | Nike Lab Holiday 04 |
| Werbende | Nike |
| Marke | Nike |
| Posted | JunI 2005 |
| Geschäftsbereich | Sportschuhe |
| Story | NIKELab.com is a showcase for NIKEs most innovative footwear and a collaborative digital installation gallery where leading artists from around the world create engaging experiences that push the boundaries of whats possible on the Web. While the Mayfly experience focuses on two artists celebrating the process of creating a simple, lighter shoe, the NIKE Free experience was a collection of reflections on the observation of nature as a means to understand and inspire creativity. In Restoration, 3D and Flash animation create a construction environment where users can interact with and learn about the restoration of NIKEs first cross-training sneaker. |
| Medientyp | Interaktiv |
| Markt | Vereinigte Staaten von Amerika |
| Mehr Informationen | www.NIKELab.com |
| Art Director | Jerome Austria |
| Texter | Jamie McPhee |
| Texter | Thomas Pettus |
| Texter | Josh Bletterman |
| Designer | Phil Lubliner |
| Designer | Elena Sakevich |
| Designer | Mikhail Gervits |
| Designer | Gui Borchert |
| Produzent | Matt Howell |
| Produzent | Jennifer Allen |
| Regisseur | Kazz Ishihara |
| Regisseur | Can Misirlioglu |
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