Guido Heffels
Executive Creative Director at HEIMAT Berlin
Berlin, Deutschland
TitelSoccer
BriefOne second on the phone while driving can mean missing seven meters on the road. Opel illustrates this with surprising street art at traffic hotspots in the heart of the city.
Agentur
Kampagne Opel 7 meters
Werbende Opel
Marke Opel
PostedNovember 2018
Geschäftsbereich Autos
Story One second on a phone while driving, can mean missing 7 meters on the street.Opel illustrates that insight with surprising street-art at traffic hot-spots right in the city’sheart.
Problem Raising awareness for the dangers of texting and driving.
Medientyp Plakat
Creative Director
Texter
Art Director
Art Director
Agency Producer
Agency Producer
Illustrator
Chief Creative Officer
Chief Creative Officer
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