| Titel | Umbrella |
| Agentur | Y&R Israel |
| Kampagne | Extra Strong Action - Alrin |
| Werbende | Alrin |
| Marke | Alrin |
| Posted | März 2009 |
| Produkt | Nasal Spray |
| Geschäftsbereich | Medikamente |
| Story | Objective: Promote Alrin nasal spray with extra strong action. |
| Problem | Concept: Show that Alrin works so fast and effectively, that the next breath you'll take may be more powerful than you meant it to be. |
| Medientyp | Presse & Publikationen |
| Markt | Israel |
| Chief Creative Officer | Gideon Amichay |
| Creative Director | Tzur Golan |
| Group Creative Director | Amit Gal |
| Texter | Yaneev Avital |
| Art Director | Meron Sasson |
| Designer | Roi Davidson |
| Head of Branding | Zeev Ravid |
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