| Titel | This is Where it Starts |
| Agentur | Wieden + Kennedy |
| Kampagne | This is Where it Starts |
| Werbende | Nike |
| Marke | Jordan |
| Posted | August 2012 |
| Geschäftsbereich | Sportschuhe |
| Slogan | This Is Flight |
| Medientyp | Fernsehen & Kino |
| Markt | Vereinigte Staaten von Amerika |
| Vokal | The Mill New York |
| Musik/Ton | Q Department |
| Creative Director | Andy Ferguson |
| Creative Director | Brandon Mugar |
| Texter | Dave Canning |
| Art Director | Cyrus Coulter |
| Executive Producer | Dan Blaney |
| Executive Creative Director | Scott Vitrone |
| Executive Creative Director | Ian Reichenthal |
| Produktionsleitung | Lora Schulson |
| Produktionsfirma | Morton Jankel Zander (MJZ) |
| Regisseur | Matthijs van Heijningen Jr |
| Executive Producer | Scott Howard |
| Herstellungsleiter | Laurie Boccaccio |
| Direktor Fotografie | Chris Soos |
| Direktor Fotografie | Joost van Gelder |
| Redaktionsbüro | Work Editorial |
| Modellbauer | Heard City |
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