| Titel | Why? |
| Agentur | DentsuBos |
| Kampagne | Why? |
| Werbende | Canon Inc. |
| Marke | Canon |
| Posted | Dezember 2012 |
| Geschäftsbereich | Fotoapparate & Videokameras |
| Medientyp | Fernsehen |
| Markt | Kanada |
| Creative Director | Andy Manson |
| Art Director | Steven Kim |
| Texter | Geoff Morgan |
| Produktionsfirma | Suneeva |
| Regisseur | Shelley Lewis |
| Post-Produktion | Panic & Bob Editing |
| Audio-Postproduktion | RMW |
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