Woman Leader - "Unstoppaball"

Peanuts&Monkeys

Peanuts&Monkeys Madrid, Spanien

436

Titel	Unstoppaball
Agentur	Peanuts&Monkeys
Kampagne	Unstoppaball
Werbende	Woman Leader
Marke	Woman Leader
Datum der ersten Ausstrahlung/Veröffentlichung	2022 / 12
Geschäftsbereich	Menschenrechte
Slogan	Women's Rights must go on.
Story	Unstoppaball: a ball with hair to demand that women's rights continue to be respected after the World Cup. Even if this ball stops rolling in Qatar, In Woman Leader we have proposed: Let there be another ball that never stops rolling: The ball of equality, integration and women's human rights. In countries where they have to hide us a lot until they reach invisibility, we want to keep fighting, so that they can express themselves as they want and reach as high as they can dream. We want… to leave their hair uncovered, free. Introducing: UnstoppaBALL.
Philosophie	The unstoppable ball is made of hair, lots of hair, of women who will never stop in their fight for women's equality and human rights in any corner of the world. A ball that we can never allow to stop rolling. Because what for football is just another final match, for many women it is just the beginning.
Medientyp	Case Study
Länge	92 seconds
Creative Director	Mario Sánchez del Real
Geschäftsführer	Joaquin Cobos
Creative Director	Amador Pastor
Creative Director	Sergio Rodriguez