AbInBev - "Infected by Tiesto"

Wieden + Kennedy Amsterdam

Wieden + Kennedy Amsterdam Amsterdam, Niederlande

20401

Marke: AbInBev
Länder: Niederlande

Werbende: AB Inbev

Titel	Infected by Tiesto
Agentur	Wieden + Kennedy Amsterdam
Kampagne	Infected By Music
Werbende	AB Inbev
Marke	AbInBev
Datum der ersten Ausstrahlung/Veröffentlichung	2016
Geschäftsbereich	Bier, Cidre
Philosophie	At the heart of the 'Infected By Music' campaign is ‘Infected’ – an original song and music video made exclusively for AB InBev’s Tomorrowland partnership in collaboration with globally iconic Dutch DJ and producer, Tiësto, and LA producer and DJ, JAUZ. Launching today, the 3-minute ‘Infected’ music video* aims to get people fired up for Tomorrowland, and allows those around the world who can’t be at the festival in Belgium to get infected by music. *NOTE: on the link above you see the Budweiser version of the film, which is being used for global comms. However please note the film has multiple versions with different brands highlighted for different markets - it's a cross brand campaign, not a Budweiser specific campaign.
Medientyp	Musikvideos
Länge	175 seconds
Executive Creative Director	Mark Bernath
Executive Creative Director	Eric Quennoy
Creative Director	Thierry Albert
Creative Director	Alvaro Sotomayor
Art Director	Vasco Vicente
Texter	Jake Barnes
Texter	Evgeny Primachenko
Head of Content	Joe Togneri
Executive Producer	Tony Stearns
Etat-Planer	Nick Docherty
Etat-Planer	Tom Gibby
Etat-Planer	Wes Young
Etatdirektor	Jonah Dolan
Etatdirektor	Kirk Johnsen
Kundenbetreuer	Ben Prout
Projektmanager	Janna Harrington Boesjes
Business Affairs	Michael Graves
Produktionsfirma	CANADA
Direktor Fotografie	Daniel Voldheim
Geschäftsführer	Oscar Romagosa
Art Director	Cesar Martínez