| Titel | Montage |
| Agentur | TBWA\PARIS |
| Kampagne | Montage |
| Werbende | Virgin |
| Marke | Virgin |
| Datum der ersten Ausstrahlung/Veröffentlichung | 1999 / 1 |
| Produkt | Megastore |
| Geschäftsbereich | Fachgeschäfte |
| Slogan | Books, music and everything in between. |
| Story | A cuban CD with a cigar on the cover is inserted in the middle of the Monica Lewinsky biography making allusion to the presidential scandal and the cigar story. A book about Marilyn Monroe flutters above a CD where the cover shows a grid recalling the scene from "The Seven Year Itch" where the air flowing from a subway vent blows her skirt up. Three women on a book, a CD cover and a videotape cover are screaming. The reason: a book with an exhibitionist with the coat (and the book) open. A book with a goose-stepping Nazi soldier, and an Andy Warhol CD with a picture of a banana are presented in such way as to make it look like the soldier will slip on the banana. |
| Medientyp | Plakat |
| Markt | Frankreich |
| Texter | Rémi Noël |
| Art Director | Eric Holden |
| Fotograf | Jean Noël Leblanc Bontemps |
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