Jim Elliott
Global Chief Creative Officer at Arnold Worldwide
Boston, Vereinigte Staaten von Amerika
TitelHow Power Gets To You 3
Agentur
Kampagne How Power Gets To You
Werbende SolarCity
Marke SolarCity
PostedNovember 2016
Geschäftsbereich Andere
Story In “How Power Gets to You,” we reframe the debate between fossil fuels and solar power. Everyone knows fossil fuels are dirty, expensive, and dangerous. But have you ever thought about how power actually gets to you? The fossil fuel process takes millions of years, spans thousands of miles, and results in exorbitant amounts of redundant infrastructure. In contrast, solar power goes from the sun, directly to your house. In these commercials, we shine a light on this difference. And after seeing the facts in painstaking detail, viewers are left with a simple question:Which makes more sense to you?
Medientyp Internet-Film
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Creative Director
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