| Titel | Going Home |
| Agentur | BBDO Berlin |
| Kampagne | Going Home |
| Werbende | BMW |
| Marke | Smart |
| Posted | Januar 2013 |
| Produkt | Fortwo |
| Geschäftsbereich | Autos |
| Story | In a dramatic farewell scene, a man confesses to his wife that he is actually an observer from outer space, sent to find evidence of intelligent life on earth. However, the return journey in the UFO fails to come about as he anticipates.Instead of taking him, his alien colleagues prefer to return home with the actual evidence itself: the smart fortwo electric drive. |
| Medientyp | Fernsehen & Kino |
| Länge | |
| Texter | Jan Harbeck |
| Texter | David Missing |
| Art Director | David Mously |
| Produktionsfirma | Cobblestone Filmproduktion GmbH |
| Regisseur | Robert Nylund |
| Filmproduzent/Produzent | Pieter Lony |
| Filmproduzent/Produzent | Daniel Mittwede |
| Agency Producer | Silke Rochow |
| Agency Producer | Julia Diehl |
| Creative Teammitglied | David Mously |
| Creative Teammitglied | Jan Harbeck |
| Chief Creative Officer | Wolfgang Schneider |
| Etatdirektor | Sebastian Schlosser |
| Post-Produktion | Tim Tibor |
| Post-Produktion | Yesim Altilar |
| Direktor Fotografie | Carl Sundberg |
| Spezialeffekte | Nhat Quang Tran |
| Cutter | Alexander Kutka |
| Cutter | Thilo Both |
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