Titel | Football |
Agentur | Swift |
Kampagne | #ThisHighlight |
Werbende | PepsiCo Inc. |
Marke | Gatorade |
Datum der ersten Ausstrahlung/Veröffentlichung | 2019 / 7 |
Geschäftsbereich | Soft Drinks, Tonics |
Story | Titled #ThisHighlight, the initiative supports Gatorade’s new sports video app, Highlights, and establishes the app as a go-to video editing tool for the phones-out generation. The new app demystifies and democratizes sports video editing and places Gatorade right in the huddle with teen athletes, not on the sidelines directing plays. |
Medientyp | Interaktiv |
Länge | |
Executive Creative Director | Don Shelford |
Agency Director of Production | Frank Brooks |
Creative Director | Pat McCaren |
Stellvertretender Creative Director | Chad O'Connell |
Art Director | Jake Hollomon |
Designer | Raina Jung |
Stellvertretender Creative Director | Shloimy Notik |
Animation | Martin Warszawski |
Projektmanager | BreAnna Wilson |
Etatdirektor | Matt Berry |
Account Executive | Meagan Kiene |
Produzent | Cade Wallace |