Terry's Chocolate - "Board of the Unsquare"

BETC London

BETC London London, Großbritannien

1865

Titel	Board of the Unsquare
Agentur	BETC London
Kampagne	Introducing NPD, Mint
Werbende	Carambar & Co
Marke	Terry's Chocolate
Datum der ersten Ausstrahlung/Veröffentlichung	2023 / 10
Geschäftsbereich	Schokolade
Philosophie	BETC London is supporting the launch of new Terry’s Chocolate Mint with an integrated campaign across TV, OOH, and Radio from 16th October. Yes, you read that right. Terry’s Chocolate Orange, the iconic British brand, is launching its first major flavour innovation in years. You may have tasted the White Chocolate Orange, enjoyed the mixed orangey textures of Segsations, and even the ever-so-posh Truffles. But never before in history has the world seen a round Terry’s Chocolate Mint. The campaign focuses the ‘Board of the Unsquare’: a collection of British characters as fun and quirky as a Chocolate Orange itself, debating potential new product innovations to tantalise the nation’s tastebuds. The 20s Claymation launch film was shot by director Victor Haegelin and production company WIZZ.
Medientyp	Fernsehen
Länge	20 seconds
Markt	Frankreich
Werbeleiter	Albane de la Neuville
Werbeleiter	Lorene Decam
Werbeleiter	Laura Greenhorn
Executive Creative Director	Antoinette Beatson
Creative Director	Nadia Doherty
Designer	Justin Reich
Geschäftsführender Teilhaber	Andy Fraser
Senior Account Director	Shakira Connolly
Produzent	Slim Trabelsi
Produzent	Nazha Dahmani
Produktionsfirma	Wizz Productions
Regisseur	Victor Haegelin
Ton	Virtual Sound