Titel | Playing With Baby |
Brief | In the past, stock photos tended to deal in stereotypes. But the world is changing. So why not create some new images that more accurately portray the options open to people today? |
Agentur | Mercado McCann |
Kampagne | New Stereotypes Available |
Werbende | Shutterstock |
Marke | Offset by Shutterstock |
Datum der ersten Ausstrahlung/Veröffentlichung | 2019 / 2 |
Geschäftsbereich | Andere Online-Dienste |
Slogan | New stereotypes available |
Story | All stereotypes start with a search. At Offset we created a new category to be more representative in the world we live in. Inclusion also start with a search. |
Medientyp | Presse & Publikationen |
Chief Creative Officer | Martin Mercado |
Executive Creative Director | Diego Tuya |
Executive Creative Director | Dario Rial |
Executive Creative Director | Nicolas Massimino |
Art Director | Valentina Diaz Salama |
Texter | Santiago Narvaja |
Agency Producer | Agustin Borgognoni |
Etatdirektor | Agustin Castellaños |
Planungsleiter | Pilar Echeverria |
Werbeleiter | Tere López |
Werbeleiter | Alejandro Ventura |
Werbeleiter | Enrique Valdez |
Werbeleiter | Siobhan Aalders |