Titel | Juice Box |
Brief | Albertans are pretty good at recycling their beverage containers - but there is still room for improvement. To remind people to recycle every single time, we created a campaign starring angry, talking beverage containers.Energy drink bottles, milk cartons, and juice boxes could finally sound off at the people who threw them in the garbage and remind them to do better. Witness the motivating power of trash talk. |
Agentur | DDB Canada |
Kampagne | Trash Talk |
Werbende | Alberta Beverage Container Recycling Corporation (ABCRC) |
Marke | Alberta Beverage Container Recycling Corporation |
Datum der ersten Ausstrahlung/Veröffentlichung | 2023 / 7 |
Geschäftsbereich | Umweltfragen |
Story | Alberta Beverage Container Recycling Corporation (ABCRC) strives to improve the return rate on all beverage containers and promote the environmental, economic, and social benefits of recycling. |
Medientyp | Internet-Film |
Executive Creative Director | Adam Thur |
Executive Creative Director | Rica Eckersley |
Art Director | Dax Fullbrook |
Texter | Dax Fullbrook |
Texter | Rica Eckersley |
Strategist | Hadas Grossman - VP |
Geschäftsführer | Steve Emmens |
Geschäftsführer | Bolt Content |
Live Action Director | Justin Francis |
Geschäftsführer | Tsui Ling Toomer |
Lead Animator | Austin Hillebrecht |
Cutter | Scott Graves |
Designer | Hilary Zak |
Designer | John Naboye |
Group Account Director | Andrew Moschuk |
Kundenbetreuer | Jamie Libon |
Vice President (VP) | Kathy Shapka |
Leitung Digitale Medien | Julia Mathias |
Digitale Strategie | Bronson Petrovic |
Chief Executive Officer (CEO) | Eve Remillard-Larose |
Integrated Producer | Narine Artinian |
Image Design | Andrew Dieffenbach |
Technischer Direktor | Patrick Coan |
Spezialeffekte | Adam Sager |
Character Designer | Sam Niemann Lena |
Character Designer | Lena Podesta |
Komponist | Sophya Vidal |
Kolorist | Martin Melnick |
Audio Executive Producer | Tyna Maerzke |