Titel | Good Deeds Cup 2023 |
Agentur | Momentum Worldwide |
Kampagne | Chevrolet Good Deeds Cup |
Werbende | Chevrolet |
Marke | Chevrolet |
Datum der ersten Ausstrahlung/Veröffentlichung | 2023 / 1 |
Geschäftsbereich | Allradantrieb |
Story | The Chevrolet Good Deeds Cup launched its seventh and most exciting season yet, with a new challenge for young hockey players in Canada to bring determination, teamwork and sportsmanship from the rink to their communities. |
Philosophie | The fully integrated campaign by Momentum Worldwide aimed to inspire Canadian minor hockey teams to do as many good deeds as they can to compete for a chance to win up to $100,000 for a charity of their choice. |
Ergebnis | The result of this effort was the most participation ever in the Chevrolet Good Deeds Cup’s 7 year history with over 1,000 deeds completed and drove overall program awareness increase of 7% YOY. |
Medientyp | Public Relations |
Länge | |
Music / Sound Design | TA2 |
Werbeleiter | James Hodges |
Werbeleiter | George Saratlic |
Werbeleiter | Jenna Abraham |
Executive Creative Director | Patrice Pollack |
Stellvertretender Creative Director | Ryan Fox |
Stellvertretender Creative Director | Braden Deatcher |
Art Director | Tyler O’Selmo |
Designer | Cameron Harapiak |
Texter | Ryan Breen |
Agency Producer | Justin Humphrey |
Kaufmännischer Geschäftsführer | Ben Sulzenko |
Strategy Director | Ian Kapasi |
Strategist | Helen Androlia |
Strategist | Sam Kamiel |
Etatdirektor | Jeff Perrin |
Etatdirektor | Andrew Thuss |
Account Executive | Allison Yolles |
Projektmanager | Meaghan Ottema |
Strategist | Steve Myers |
Agentur | Commonwealth//McCann |
Executive Creative Director | Josh Stein |
Etatdirektor | Laura Rodriguez |
Kundenbetreuer | Lisa Pervochenkova |
Agency Producer | Kelsey Irvine |
Chief Creative Officer | Josh Stein |
Creative Director | Michael Katzikowski |
Agency Executive Producer | Jaqueline Bellmore |
Agency Producer | Liliane Clune |
Business Affairs Manager | Ann Francis |
Produktionsfirma | Alfredo Films |
Regisseur | Amy Becker-Burnett |
Executive Producer | Holly Rowden |
Executive Producer | Alexander Henry |
Produzent | Amanda Curtis |
1st AD | Conor M. O'Brien |
Direktor Fotografie | Mat Barkley |
Produktionsdesigner | Dylan Juckes |
Wardrobe | Lea Krpan |
Hair and Makeup | Cathy Anne Cuthbert |
VFX/Post Production | Fort York VFX |
VFX Creative Director | Mike Bishop |
Flame Artist | Kevin Asis |
Flame Artist | Melissa Vasiliev |
Flame Artist | James Marin |
Flame Artist | Dan Margules |
Flame Artist | Mike Morey |
Flame Artist | Rob Del Cancio |
CG Artist | Steve McArdle |
CG Artist | Davor Celar |
Motion Graphics | Robert Findlay |
Flame Artist | Arash Shahabi |
VFX-Künstler | Erica Bourgault-Assaf |
Redaktionsbüro | Outsider Editorial |
Cutter | Michael Barker |
Assistenzredakteur | Ilya Sarossy |
Editorial Company Executive Producer | Kristina Anzlinger |
Editorial Producer | Kayan Choi |
Audio Director | Jeff Lurie |
Audio Executive Producer | Christine Leslie |
Sound Engineer | Dean Metthrell |
Komponist | Oliver Wickham |