| Titel | Feel a New Real on PlayStation VR2 |
| Agentur | adam&eveDDB |
| Kampagne | PlayStation VR2 “FEEL A NEW REAL” |
| Werbende | Sony Interactive Entertainment Inc. |
| Marke | PlayStation VR2 |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2023 / 11 |
| Geschäftsbereich | Videospielekonsolen |
| Philosophie | The new campaign features a launch film that explores the immersive experiences that PS VR2 offers. Shot from the point of view of the protagonist, we follow them through extraordinary worlds: from the cockpit of a space craft under attack, crashlanding in a mysterious village, running from hostile locals, before finally falling through a well and onto the back of a Tallneck, in a world reflecting Horizon Call of the Mountain. As events unfold, we see and hear the protagonist’s heartbeat through epic sound effects and on-screen graphics. As their pulse quickens, viewers gain a deeper sense of the immersion and the heightened emotions that PS VR2 offers. |
| Medientyp | Fernsehen |
| Länge | |
| Post-Produktion | Framestore |
| Audio-Postproduktion | 750mph |
| Werbeleiter | Eric Lempel |
| Werbeleiter | Andrea Perez |
| Werbeleiter | Isabelle Tomatis |
| Werbeleiter | Josh Linger |
| Werbeleiter | Mayumi Donovan |
| Werbeleiter | Conor O’Kane |
| Executive Chair | Tammy Einav |
| Chief Executive Officer (CEO) | Miranda Hipwell |
| Chief Creative Officer | Richard Brim |
| Executive Creative Director | Ant Nelson |
| Executive Creative Director | Mike Sutherland |
| Leiter Strategie | Martin Beverley |
| Creative Director | Andy Clough |
| Creative Director | Richard McGrann |
| Planning Director | David Mortimer |
| Geschäftsführender Teilhaber | Sarah Coleman |
| Kaufmännischer Geschäftsführer | George Fox |
| Etatdirektor | Dyfed Thomas |
| Account Executive | Aaron Kelly |
| Joint Head of Integrated Production | Sally Pritchett |
| Joint Head of Integrated Production | Nikki Cramphorn |
| Head of Print Production | Jaki Jo Hannan |
| Projektleiter | Amy Waldman |
| Legal | Tom Campbell |
| Legal | Candice Macleod |
| Business Affairs | Dolores King |
| Designfirma | King Henry London |
| Head of Design | Scott Silvey |
| Artworker | Sam Harris |
| Artworker | Dave Callow |
| Studio-Manager | Rob Wallis |
| Digitale Retuschierung | Jon Webb |
| Studio-Manager | Dan Sandalls |
| Produktionsfirma | Cain&Abel |
| Global Business Director | Sybille Chrissoveloni |
| Production Account Director | Theo Tsangarides |
| Production Account Manager | Xochitl Cruz |
| Production Account Manager | Ellie Kendrick-Jones |
| Operations Manager | Jon Philips |
| Executive Producer adaptation | Ludovica Melica |
| Produzent | Dylan Pugh |
| Cutter | Yasmine Lahouag |
| QC | Stuart Moore |
| QC | Chloe Maudsley |
| QC | James Pyne |
| Joint Head of Integrated Production | James Brown |
| Produzent Digital | Matt Walker |
| Digital Resource Manager | Pata Malecka |
| Creative Technology Director | Hash Milhan |
| Digital Design Director | Sam Butler |
| Digital Design Director | Adrian Baker |
| Full Stack Developer | Daniel Lewis |
| Lead QA Manager | Mark Sadler |
| Head of Production, Graphic/Print Production | Marc Dolby |
| Senior Producer, Graphic/Print Production | Tony Hutton |
| Fotograf | Nicky Hamilton |
| Photographer's Agent | Process Photography |
| Medienagentur | MediaCom |
| Localisation Agency | EG+ |
| Produktionsfirma | Morton Jankel Zander (MJZ) |
| Regisseur | Henry Hobson |
| EP/Head of Production | Lucy Jones |
| Produzent | James Waters |
| Produktionsmanager | Luke Thornton |
| Direktor Fotografie | Mauro Chiarello |
| Produktionsdesigner | Jonathan Houlding |
| 1st AD | John Lowe |
| Focus Puller | Pete Blakemore |
| Produktionsfirma | Division Films |
| Managing Director/ Executive Producer | Rok Bukovec |
| EP/Producer | Rok Luneznik |
| Herstellungsleiter | Spela Bajc |
| Produktionsmanager | Urska Vardijan |
| Produktionkoordinator | Ursa Purkart |
| Unit Manager | Bor Pletersek |
| Helmet-Cam operator | Filip Krzisnik |
| 1st AD | Tina Fratnik |
| 1st AC | Ziga Zdesar |
| Grip | Luka Jelinic |
| Gaffer | Darko Bralo |
| Production Designer | Miha Knific |
| Kostüme | Monika Lorber |
| Hair and Makeup | Ana Lazovski |
| Stunt | Filip Krzisnik |
| Spezialeffekte | Kristjan Repalust |
| Redaktionsbüro | Work Editorial |
| Cutter | Stewart Reeves |
| Editorial Producer | Frankie Elster |
| Assistenzredakteur | Rain Keene |
| VFX Supervisor | William Laban |
| VFX Supervisor | Guy Lubin |
| 2D Supervisor | Michael Baker |
| Animation Supervisor | Rocky Vanoost |
| Flame Artist | Luigi Russo |
| Executive Creative Director, Post | William Bartlett |
| Head of CG | Johannes Sambs |
| Head of 2D | Suzanne Jandu |
| Senior VFX Producer | Alexia Paterson |
| VFX Producer | Ben Stell |
| Produktionkoordinator | Robyn Borrageiro |
| Produktionkoordinator | Poppy Chadwick |
| Produktionkoordinator | Ellie Tinker |
| Produktionsassistant | Conor Garnett |
| Produktionsassistant | Ivana Savova |
| Kolorist | Jean-Clément Soret |
| Kolorierung | company 3 |
| Color Assist | Santino Napolitano |
| Color Assist | Karl Pasamonte |
| Color Assist | Jack Kennedy |
| Redaktion | Andrew Fineberg |
| Redaktion | Humberto Reynaga |
| Assets Lead | Adam Smith |
| Assets | Sam Gunn |
| Assets | Khaled Sabry |
| Assets | Wenjie Wu |
| Lighting | Sam Gunn |
| Lighting | Eleonora D’Onofrio |
| Lighting | Charlie Humphrey |
| Animation | Daniel Bielawski |
| Tracking & Layout | Victor Farag |
| Tracking & Layout | Gary Seto |
| Tracking & Layout | Micaela Arslanian |
| FX Artist | Aaron Baudin |
| FX Artist | Deniz Cinar |
| FX Artist | Zybrand Jacobs |
| Rigging | Brad Noble |
| Rigging | Maya Dumond |
| Rigging | Nathan Clarke |
| Komponist | Owen Braekke-Carroll |
| Komponist | Corrina Wilson |
| Komponist | Mike Simons |
| Komponist | Min-Hui Chang |
| Komponist | Zavier Mojica |
| Komponist | Kotryna Lidziute |
| Paint & Roto | Maxwell Lane |
| Paint & Roto | Melvin Pillai |
| Paint & Roto | Zac Makey |
| Digital Matte Painting & Concept | Nikola Yordanov |
| Digital Matte Painting & Concept | Chelsea Aston |
| Designer | Andrew Niven |
| Designer | Jack Field |
| Designer | Daniella Marsh |
| Sound Design and Mix | Sam Ashwell |
| Audio Producer | Olivia Ray |
| Audio Producer | Carla Thomas |
| Agency Producer | Nicola Ridley |
| Agency Producer | Mary Fostiropoulos |
| Agency Producer | Jaki Jo Hannan |
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