Federico  Duran
ECD at Circus Marketing
Santa monica, Vereinigte Staaten von Amerika
TitelNorthgate Markets - Super Bowl
Werbende Northgate Market
Marke Northgate Market
Datum der ersten Ausstrahlung/Veröffentlichung 2019 / 1
Story To replicate millionaire Super Bowl ads of brands that we sell at Northgate Market and place them strategically as pre-roll ads before the real ones while communicating that the product in the next ad could be found in our store.

The creative strategy of trying to stay relevant during Super Bowl while competing for users attention with a very low budget inspired us to talk about the other brands and join their conversation instead of competing with them.
Medientyp Media Einkauf & Planung
Länge
2D Animation

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