| Titel | Bratfast in Bed (Full Version) |
| Agentur | Droga5 |
| Kampagne | We don't make sausage. We make family. And sausage. |
| Werbende | Johnsonville Sausage LLC |
| Marke | Johnsonville |
| Posted | JunI 2015 |
| Geschäftsbereich | Fleisch, Wurstwaren |
| Story | Johnsonville Sausage launched its first brand platform, “We don’t make sausage. We make family. And sausage.” with four witty TV spots. The new campaign demonstrates that for Johnsonville, it's the times we come together that make strangers into friends, friends into family and family even 'family-er'—and nothing brings folks together like Johnsonville Sausage.And speaking of family, Johnsonville and Droga5 are making dads’ dreams come true this Father’s Day with their latest activation: Bratfast In Bed.This new activation takes a twist on Father’s Day by encouraging families to wake Dad up with a juicy, sizzling brat, then tweet @Johnsonville or post a picture on Johnsonville’s Facebook wall to ignite a new Father’s Day tradition, using #BratfastInBed. All year, Dad has been providing and caring for his family while awaiting the day that celebrates his efforts. So this year, Johnsonville is asking folks to skip the omelets and toolkits and thank Dad by giving him what he really wants: “Bratfast in Bed.” |
| Medientyp | Fernsehen |
| Länge | |
| Kolorierung | The Mill New York |
| Marketing Director | Jim Mueller |
| Brand Manager | Ron Schroder |
| Chairman | David Droga |
| Chief Creative Officer | Ted Royer |
| Group Creative Director | Scott Bell |
| Texter | Ryan Raab |
| Art Director | Dan Kenneally |
| Chief Creation Officer | Sally-Ann Dale |
| Chief Creation Officer | Head of Broadcast Production |
| Broadcast Producer | Jesse Brihn |
| Broadcast Producer | Verity Bullard |
| Produzent | Rebecca Wilmer |
| Leiter Strategie | Jonny Bauer |
| Strategy Director | Aaron Wiggan |
| Strategist | Candice Chen |
| Strategist | Nick Maschmeyer |
| Strategy Director | Brian Nguyen |
| Etatdirektor | Dan Gonda |
| Etatdirektor | Chris Einhauser |
| Kundenbetreuer | Kate Tyler Monroe |
| Projektmanager | Amy Blitzer |
| Digitale Produktion | Sneakers Agency |
| Creative Director | Christopher White |
| Produktionsfirma | m ss ng p eces |
| Executive Producer | Ari Kuschnir |
| Executive Producer | Brian Latt |
| Executive Producer | Kate Oppenheim |
| Regisseur | Ray Tintori |
| Direktor Fotografie | Rob Leitzell |
| Produktionsleitung | Dave Salzman |
| Filmproduzent/Produzent | Drew Houpt |
| Redaktionsbüro | m ss ng p eces |
| Cutter | Sam Zimman |
| Assistenzredakteur | Will Kanellos |
| Filmproduzent/Produzent | Orlaith Finucane |
| Kolorist | Aline Sinquin |
| Ton | One Thousand Birds |
| Mixer | Calvin Hunting Pia |
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