Hospital de Amor - "The fall"

WMcCann

WMcCann São Paulo, Brasilien

17184

Titel	The fall
Brief	Barretos’s Cancer Hospital is a well known Brazilian hospital specialized in cancer treatment. When it changed its name to “Hospital de Amor” (“Hospital of Love”), this 3-minute animated film tells the story of a young cancer patient who falls into an abyss of fear but is brought back by the love of those around her.
Agentur	WMcCann
Kampagne	The fall
Werbende	Hospital de Amor
Marke	Hospital de Amor
Datum der ersten Ausstrahlung/Veröffentlichung	2018 / 5
Slogan	The fall
Story	3D- animated film that showing the devastating challenges a child faces in receiving a cancer diagnosis and beginning the intrusive and treatment process
Medientyp	Internet-Film
Länge	169 seconds
CCO	Hugo Rodrigues
CCO	André Marques
Creative Director	Eiji Kozaka
Creative Director	Marcelo Conde
Creative	Gustavo Cavinato
creative	Francisco Oliveira
creative	Eiji Kozaka
creative	Marcelo Conde
creative	Ian Hartz
Account Service	Rafael Reis
Account Service	Catarina Trajano
Account Service	Luís Figueira
Account Service	Mariana Rissi
project	Jaqueline Travaglin
project	Denise Kotsubo
media	Horácio Rosário
media	Daniel Neves
media	Vitória Lobo
media	Lucas Gonçalves
RTVC	Julia Seligmann
RTVC	Viviane Guedes
RTVC	Marcelo Hack
Production house	Zombie Studio
Film director	Paulo Garcia
Client service	Victoria Scaff
Account Service	Leticia Baptista
Tonproduktion	Loud
client approval	Henrique Duarte Prata
client approval	Henrique Moraes Prata
client approval	Karina Carreira
Client approval	Patrícia Moura