| Titel | Beach |
| Agentur | Y&R Praha |
| Kampagne | Coleman Sleeping Bags |
| Werbende | Camping Gas |
| Marke | Coleman |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2011 / 12 |
| Geschäftsbereich | Freizeit- und Sportausrüstung |
| Story | This campaign for Coleman's line of sleeping bags, reinforces the product feature of enabling people to sleep anywhere, while it also communicates the main benefit, which is the high level of comfort due to unique features that will make your night sleep almost like sleeping at a hotel. |
| Medientyp | Zeitschriftenanzeige |
| Chief Creative Officer | Jaime Mandelbaum |
| Creative Director | Jaime Mandelbaum |
| Creative Director | Marco Antonio do Nascimento |
| Art Director | Atila Martins |
| Texter | Martina Vesela |
| Digitale Retuschierung | Furia |
| 3D-Grafiken | Marek Motalik |
Mehr Projekte
ALLE SEHENThe Village of Neratov
- MARKE:
- Ceska Sporitelna
- AGENTUR:
- Y&R Praha
Crafted with Patience 2
- MARKE:
- Stiegl Goldbräu
- AGENTUR:
- Demner, Merlicek & Bergmann
Crafted with Patience 1
- MARKE:
- Stiegl Goldbräu
- AGENTUR:
- Demner, Merlicek & Bergmann
Signed by Bees
- MARKE:
- D'Arbo
- AGENTUR:
- Demner, Merlicek & Bergmann
Secret Agent
- MARKE:
- Museum of Communism
- AGENTUR:
- Y&R Praha