| Titel | Pigeons Ad Gently Pecks Away At Australian Apathy |
| Agentur | TBWA\Melbourne |
| Kampagne | Pigeons Ad Gently Pecks Away At Australian Apathy |
| Werbende | Australian Marriage Equality |
| Marke | Australian Marriage Equality |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2017 / 10 |
| Geschäftsbereich | Menschenrechte |
| Story | The extended ad portrays the reality of leaving the vote to chance by showing a flock of pigeons picking randomly from piles of breadcrumbs labelled 'for' and 'against'. A running commentary in David Attenborough-esque style narrates the random behaviour of the birds as they peck away in ignorance. |
| Medientyp | Internet-Film |
| Länge | |
| Chief Creative Officer | Paul Reardon |
| Creative Director | Matthew Stoddart |
| Creative Teammitglied | Rob Hibbert |
| Creative Teammitglied | Mark Jones |
| Content Director | Harrison Webster |
| Content Producer | Steph Leddin |
| Cutter | Brian Patto |
| Etat-Planer | Paul Arena |
| Client Partner | Claire Tenzer |
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